As a social media expert, I know the power of music in bringing life to a video or post. It sets the tone, creates emotion and helps people connect with the content. Thatโs why I understand the frustration of finding out that you canโt use music on business Instagram accounts.
But donโt worry; Iโm here to help you navigate this obstacle and develop creative solutions to make your posts stand out. Because letโs face it, a post without music is like a meal without seasoning, itโs still good, but itโs missing something special.

So, why canโt you use music on your business Instagram account?
The Simple Answer: Copyright Laws
Copyright laws protect music, and using someone elseโs music without permission is illegal. Instagram, owned by Facebook, has strict rules and guidelines for using music in posts. They have a music library, but itโs limited, and not all songs are available for use.
But donโt let this setback dampen your creativity. Plenty of ways exist to make your posts engaging and memorable without breaking any laws.
Creator Account:
One loophole is you can turn your Instagram Business Account into a Creator Account, and youโll have access to the entire array of music available on the Instagram Audio Library. Plus, you wonโt be subject to copyright laws.
Get Creative with Sound Effects
Sound effects can be just as powerful as music in setting the tone and creating emotion. Use them to your advantage and get creative. For example, if you post a beautiful sunset video, use the sound of waves crashing on the shore to enhance the experience.
Use Voiceovers and Narration
Voiceovers and narration can also add a new level of interest to your posts. Use them to tell a story, explain a process, or highlight a product. Just keep it brief, interesting, and relevant to your audience.
Incorporate Ambient Sounds
Ambient sounds, such as the background noise of a bustling city or leaves rustling in the wind, can also bring life to your posts. Use them to create a sense of place and help your audience visualise the scene.
Partner with a Music Creator
Consider partnering with a music creator if youโre determined to use music in your posts. They can create custom music for your brand that you can use in your posts without worrying about copyright issues.
Frequently Asked Questions:
Why canโt I use music on my business Instagram account?
Music is protected by copyright laws, and using someone elseโs music without permission is illegal. Instagram has strict rules and guidelines when it comes to using music in posts, and their music library is limited.
Can I use any music from the Instagram music library?
No, not all songs in the Instagram music library are available for use. Itโs best to check the guidelines and restrictions before using any music in your posts.
The Bottom Line
Music can be a powerful tool in making your posts stand out, but copyright laws can make it difficult to use on your business Instagram account. But donโt let that discourage you. So, get creative, have fun, and make your posts unforgettable! Plenty of creative ways exist to make your posts engaging and memorable without breaking any laws.