Digital Marketing News

An AI revolutionizes aesthetic appeal through bridging personal narratives in an old postcard featuring a street with buildings and cars.
Industry News & Trends
Industry News & Trends

AI Bridging Personal Narratives and Art: A Revolution in Aesthetic Appeal

The convergence of art and technology has always compelled the exceptionally curious and creative among us, revelling in the seemingly impossible task of capturing the human condition within the lattice of binary logic. The latest frontier in this exploration is the realm of Artificial Intelligence (AI), a tool shaping tomorrow's artistic landscape and transcending the…

A person uses AI-powered features on Xero's new mobile app to enhance business efficiency at Xerocon Sydney.
Industry News & Trends
Industry News & Trends

AI Revolutionizes Xero: Unveiling New Features Enhancing Business Efficiency at Xerocon Sydney

Xerocon Sydney - an annual event that sets a global stage for sharing big tech innovations happening in the accounting sector - took the cover off its latest AI-focused enhancements designed to manipulate and manage business performance indicators. Xero, the prominent cloud-based accounting software platform, is harnessing artificial intelligence to enhance its accounting ecosystem. The…

A large building adorned with a blue dome and surrounded by vibrant purple flowers.
Industry News & Trends
Industry News & Trends

Master SEO in 2022: The Ultimate Strategy Guide for Entrepreneurs and Marketers

The Importance of SEO It's simple; SEO enhances business visibility, improves user experience, and thus upscales ranking in search engines. According to recent statistics from BrightEdge, 68% of all online experiences begin with a search engine, and SEO drives 1000%+ more traffic than organic social media. This data underlines the influence SEO holds in boosting…

Outdoor table.
Industry News & Trends
Industry News & Trends

Anticipation Builds as Bing Plans to Integrate Chat Data into Bing Webmaster Tools This May

Microsoft's promising hint about Bing Chat data integration into Bing Webmaster Tools has created a buzz amongst site owners, SEO experts, and digital marketers alike. As we inch closer to the pivotal month, the air thickens with strong anticipation. Microsoft previously fueled the excitement with its April 2023 suggestions that Bing Chat data integration in…

A man using a cell phone on a balcony.
Industry News & Trends
Industry News & Trends

Mastering Digital Visibility: Proven SEO and Content Techniques for Skyrocketing Your Article Rankings

Advancements in technology and the steadily increasing digitization of the world mean businesses large and small are now competing for visibility in the vast landscape that is the internet. Web presence is no longer optional; it's a necessity to navigate the highly competitive world of digital business. Here's where search engine optimization (SEO) and content…

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Understanding 2023’s Pivotal Google and Meta Advertising Overhauls: How Major Updates Shape Future Digital Marketing Strategies
3 minute Read

Industry News & Trends

Understanding 2023’s Pivotal Google and Meta Advertising Overhauls: How Major Updates Shape Future Digital Marketing Strategies

2023 has so far been rife with innovation and reform related to online advertising. With titans like Google and Meta at the helm, the winds of change have swept through the digital advertising industry, introducing dramatic updates that have compelled advertisers to reassess their advertising strategies. This article aims to navigate through this sea of…

Casey Jones
Casey Jones
September 23, 2023

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Mastering Cloud SQL Regional Migration: Navigating Client-Side Encryption and Streamlining Application Enablement
3 minute Read
Industry News & Trends

Mastering Cloud SQL Regional Migration: Navigating Client-Side Encryption and Streamlining Application Enablement

Mastering the complex terrain of Cloud SQL regional migration often seems a daunting task. However, with a clear understanding of client-side encryption, strategic application enablement, and careful selection of the right migration approach, your enterprise can overcome these challenges. When delving into the realm of client-side encryption, it's crucial to remember that data is encrypted…

Casey Jones
September 8, 2023
Ensuring Digital Safety with PaLM 2: Text Moderation’s Role in Brand Protection and AI Risk Mitigation
2 minute Read
Industry News & Trends

Ensuring Digital Safety with PaLM 2: Text Moderation’s Role in Brand Protection and AI Risk Mitigation

Brand Safety in the Digital Age Brand safety in the digital age extends beyond the usual advertisement guidelines. It involves protecting a brand's digital footprint and reputation. Online spaces fraught with inappropriate or offensive content can pose risks of untimely brand-content association. This is where Text Moderation steps in as a savior, identifying and flagging…

Casey Jones
September 8, 2023
Boost Your Local Visibility: A Comprehensive Guide to Mastering Google Ads Location Assets for Business Images
2 minute Read
Industry News & Trends

Boost Your Local Visibility: A Comprehensive Guide to Mastering Google Ads Location Assets for Business Images

Businesses thrive on visibility, especially local ones seeking to capture a significant share of the surrounding market. In this digital age, Google — the global search giant — has become a key player in promoting companies online. The recent enhancements to Google Ads Location Assets, notably the integration of Google Business Profile images, have provided…

Casey Jones
September 8, 2023
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Copy Writing for Wonderful Indonesia
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XR Health logo
ShiftCare Logo
Digital Marketing for care speech pathology
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Digital Marketing for the Black Friday Cyber Monday
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Digital Marketing for Adaptability therapy
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Mastering Cloud SQL Regional Migration: Navigating Client-Side Encryption and Streamlining Application Enablement
3 minute Read
Industry News & Trends

Mastering Cloud SQL Regional Migration: Navigating Client-Side Encryption and Streamlining Application Enablement

Mastering the complex terrain of Cloud SQL regional migration often seems a daunting task. However, with a clear understanding of client-side encryption, strategic application enablement, and careful selection of the right migration approach, your enterprise can overcome these challenges. When delving into the realm of client-side encryption, it's crucial to remember that data is encrypted…

Casey Jones

September 8, 2023

Ensuring Digital Safety with PaLM 2: Text Moderation’s Role in Brand Protection and AI Risk Mitigation
2 minute Read
Industry News & Trends

Ensuring Digital Safety with PaLM 2: Text Moderation’s Role in Brand Protection and AI Risk Mitigation

Brand Safety in the Digital Age Brand safety in the digital age extends beyond the usual advertisement guidelines. It involves protecting a brand's digital footprint and reputation. Online spaces fraught with inappropriate or offensive content can pose risks of untimely brand-content association. This is where Text Moderation steps in as a savior, identifying and flagging…

Casey Jones

September 8, 2023

Boost Your Local Visibility: A Comprehensive Guide to Mastering Google Ads Location Assets for Business Images
2 minute Read
Industry News & Trends

Boost Your Local Visibility: A Comprehensive Guide to Mastering Google Ads Location Assets for Business Images

Businesses thrive on visibility, especially local ones seeking to capture a significant share of the surrounding market. In this digital age, Google — the global search giant — has become a key player in promoting companies online. The recent enhancements to Google Ads Location Assets, notably the integration of Google Business Profile images, have provided…

Casey Jones

September 8, 2023