Let's be honest: Most businesses claiming to be "circular" are just greenwashing their way through PR campaigns. Here's a reality check: Only 7.2% of the global economy is circular. That means over 90% of the stuff we make, use, and throw away follows the same old linear "take-make-waste" model we've used since the Industrial Revolution.…
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- Casey Jones
SEO, or Search Engine Optimization, is the practice of improving the ranking of a website on search engines. The higher the order, the more likely people find the website. Many factors go into SEO, such as the quality of the website's content and the number of links to other websites. SEO is one of the…
There is no doubt that optimizing content for search engines is crucial to creating successful web pages. To gain visibility and attract more visitors, web admins need to use the right keywords, craft quality content, and implement effective SEO strategies. One approach that has grown in popularity recently is AMP or Accelerated Mobile Pages. This…
As a small business owner, you know that every little bit counts regarding marketing and advertising. You also understand that SEO is essential, but you may not have the time or budget to invest in a full-fledged SEO campaign. Luckily, plenty of great SEO tools can help you get your website and content noticed by…
Subliminal messages have been a topic of debate and fascination for decades. On the one hand, proponents argue that these hidden messages have the power to influence our thoughts and actions in ways we don't even realize. On the other hand, detractors argue that subliminal messages are unethical, manipulative, and potentially harmful. So what are…
January 30, 2023
Google Ads can be a powerful tool for promoting your business and reaching new customers. However, there may come a time when you need to cancel your ads. Whether you're no longer running a campaign, switching to a different platform, or simply don't have the budget to continue, cancelling your Google Ads account can seem…
January 23, 2023
Are you tired of wasting your hard-earned cash on Google Ads with no results? Or you've decided to switch to a different advertising platform. Whatever the case, if you're ready to say goodbye to Google Ads, I'm here to walk you through deleting your account. But before we get started, let me ask you a…
January 19, 2023
You’re a business owner. You have a problem. You want to grow your business with digital marketing.
But, you’re not sure who to trust or who can get you the results you want.
In the fast-paced world of social media, Instagram's Notes feature has become a canvas for creativity and expression. But did you know you can now add music to your Instagram Notes, taking your social media storytelling to a new level? Let's dive into the harmonious world of Instagram Notes and uncover the secrets of how…
January 23, 2024
Have you ever found yourself in an Instagram group chat, itching to gauge everyone's opinion but unsure how? Well, you're in luck! Today, we'll explore Instagram polls, a nifty tool to make your group chats even more interactive. So, let's find out how to make a poll on Instagram group chat. What are Polls on…
January 23, 2024
Let's cut to the chase: you're here because you want to create a Facebook Business Page that doesn't just exist but one that rocks. You're not alone in this digital jungle, so let's navigate these uncharted waters together, shall we? And yes, we'll throw in some humour because who said business has to be boring?…
January 3, 2024
In the ever-evolving world of technology, artificial intelligence (AI) has made significant strides in the creative realm, generating music, art, poems, and even movie scripts. But the question remains: is AI art copyrighted? Let's dive into the complexities of copyright law and AI-generated creations. Is AI Art Copyrighted? Under Australian law, a work can only…
October 16, 2023
Ah, Pinterest! The visual wonderland where dreams are made and blog traffic soars. If you're a beginner blogger looking to harness the power of Pinterest to skyrocket your blog's success, you've come to the right place. In this in-depth, we'll explore the ins and outs of using Pinterest for blogging, complete with anecdotes, opinions, and…
July 31, 2023
Ghost commerce is a rapidly growing trend in the digital space, allowing businesses to build and monetize brands without creating their products or services. In this comprehensive guide, we'll explore the ins and outs of ghost commerce, its benefits, challenges, and how you can leverage it to your advantage. The Spectral Phenomenon: What is Ghost…
June 28, 2023
Let's face it: Enterprise Resource Planning (ERP) systems are about as sexy as a pair of your grandad's old socks. They're clunky, expensive, and about as user-friendly as a brick wall. But here's the kicker – your business probably needs one. Yep, you heard that right. That thing you've been avoiding like the plague? It…
July 5, 2024
Alright, let's dive into the fascinating world of why is supply chain management important. But before we do, I want you to imagine something momentarily. Picture yourself standing in front of your fridge, reaching for that last slice of pizza you've been dreaming about all day. You open the box, and... it's gone. Disappeared. Vanished…
June 28, 2024
Alright, let's dive into the world of Australian business taxation with a topic that's about as exciting as watching paint dry but as essential as your morning coffee: the Business Activity Statement. You might be wondering, "What is a Business Activity Statement?" Buckle up because we're about to take a wild ride through the thrilling…
June 28, 2024
Ah, third-party car insurance – the unsung hero of the Aussie roads! You've probably heard about it, maybe even grumbled a bit when paying for it, but have you ever stopped to think about what is third party car insurance? It's like the quiet neighbour who helps you out in a pinch but stays out…
January 5, 2024
So, you're sitting there, scrolling through Airbnb, dreaming of the extra cash flow and wondering, "Can I turn my Self-Managed Superannuation Fund (SMSF) property into an Airbnb haven?" It's a tempting thought, especially in the sun-soaked landscapes of Australia, where every second home seems like a holiday retreat. But before you start imagining yourself as…
January 3, 2024
Hey there, future retirees of Australia! I wondered, "How much do I need to retire, or in simple terms, how much money do I need to tuck away for my golden years?" Well, you're not alone. It's a burning question that keeps many Aussies up at night. But fear not; as we dive into this…
December 28, 2023
Ever wondered what is Squarespace? Well, it's time to lift the veil. Squarespace is a platform that allows you to create a professional website, blog, or online store without knowing a single line of code. It's like having a team of professional web designers at your fingertips, ready to transform your vision into a stunning…
November 22, 2023
We’ve all been there before. You stumble upon an article or video that speaks to your soul...or at least makes you laugh hysterically. You want to save it forever to revisit the hilarity whenever you want. But how to save a webpage as a PDF so you can keep that content for yourself? Don’t worry,…
November 6, 2023
Have you ever wanted to update or tweak the footer on your WordPress site quickly but found yourself lost in the backend trying to figure out where to edit it? I've been there too. As a beginner WordPress user, editing anything in the theme files felt like finding a needle in a haystack. But editing…
November 6, 2023
We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.
Let's cut through the bullshit and talk about Padlet and AI. You've probably heard whispers about artificial intelligence creeping into every corner of the internet, and now you're wondering if your favourite digital corkboard is getting in on the action. Well, buckle up because we're about to dive deep into the world of does Padlet…
October 16, 2024
In the grand circus of social media, Instagram's 'Restrict' feature is the tightrope walker you didn't know you needed. It's that delicate balance between ghosting someone and telling them to sod off. But before we dive into the nitty-gritty of this digital silent treatment, let's take a step back and marvel at the bizarre world…
October 16, 2024
Let's cut to the chase and dive straight into the world of TikTok influencers and their contracts. If you're here, you're probably wondering whether TikTok has some secret pact with its army of dance-obsessed, lip-syncing content creators. Well, buckle up because we're about to unpack. Does TikTok have contracts with influencers? Does TikTok Have Contracts…
October 15, 2024
