You're probably making preset installation way harder than it needs to be. Here's the thing: most photographers spend hours watching confusing tutorials about installing Lightroom presets, only to end up with a disorganised mess that makes their workflow worse, not better. But here's the truth no one's telling you: installing presets is actually simple. The…
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- Casey Jones
Are you tired of being unable to track your website's search engine rankings? Do you need help understanding why your website traffic isn't increasing? If so, it might be time to use an SEO monitoring tool. In this blog post, we'll take a closer look at the benefits of using an SEO monitoring tool and…
SEO, or Search Engine Optimization, is the practice of improving the ranking of a website on search engines. The higher the order, the more likely people find the website. Many factors go into SEO, such as the quality of the website's content and the number of links to other websites. SEO is one of the…
As a small business owner, you know that every little bit counts regarding marketing and advertising. You also understand that SEO is essential, but you may not have the time or budget to invest in a full-fledged SEO campaign. Luckily, plenty of great SEO tools can help you get your website and content noticed by…
Imagine this: You're browsing through your favourite online store for funky socks, but your cheap ass decides not to buy them (yet). The next day, you're surfing the web and bam! Welcome to the magical world of retargeting, my friend! There they are again, those incredibly stylish socks begging you to click "buy now" and get them…
April 13, 2023
As a marketer, I've seen the digital advertising industry evolve and grow. With more and more businesses shifting their advertising efforts to the internet, the competition for visibility on search engine results pages (SERPs) has become incredibly intense. Many companies have turned to Google Ads to help us reach our target audience and stand out.…
March 6, 2023
Ah, the internet - a magical place where cats can become celebrities and memes can be made overnight. It's a world where anyone can have a voice and share their thoughts with the masses. But with so many options, it can take a lot of work to keep up with all the different ways to…
March 2, 2023
You’re a business owner. You have a problem. You want to grow your business with digital marketing.
But, you’re not sure who to trust or who can get you the results you want.
In the vibrant world of Discord, a platform cherished by gamers and non-gamers alike for its robust communication features, the term "idle" often pops up, leaving many puzzled. What does idle mean on Discord? Let's journey to demystify this common yet often misunderstood aspect of Discord's user interface. What does Idle mean on Discord? At…
February 14, 2024
Have you ever felt like changing your email on Facebook was akin to solving a Rubik's Cube? Well, worry no more! In this digital era, updating your Facebook account with your current email is as crucial as remembering your best friend's birthday. Let's embark on a journey to unravel how to change email on Facebook,…
January 30, 2024
Ah, TikTok, the digital kaleidoscope of short videos. It's where we lose hours watching everything from dance challenges to cooking tips. But with great content comes great clutter, especially when we hoard collections like digital magpies. Have you ever thought, "How to delete a collection on TikTok?" You're not alone. Let's dive into the magical…
January 23, 2024
The holiday season is synonymous with joy, laughter, and incredible shopping deals. As we bid farewell to another remarkable year, it's time to gear up for the much-anticipated Boxing Day, which promises to be a shopaholic's paradise. Historically, Boxing Day Deals has been a colossal retail event in Australia, steadily gaining momentum in other parts…
December 15, 2023
Starting a podcast can seem daunting, especially when you don't need an existing audience. However, with some strategic planning and persistence, organically growing a podcast audience from scratch is possible. This comprehensive guide will walk you through the key steps for launching a successful podcast with no listeners. From choosing your niche to optimizing your…
December 7, 2023
In the digital age, where information is abundant and choices are endless, social proof has become more important than ever. Social proof is the phenomenon where people tend to follow the actions or opinions of others, especially those they trust or admire. It is a powerful tool for creating content that persuades, engages, and converts…
December 7, 2023
In the business world, there are many acronyms, but one that might need to be more familiar is B2G, which stands for Business-to-Government. It's a unique sector where companies directly offer their products, services, or information to government entities. It could be anything from providing IT solutions to constructing highways or supplying office equipment to…
April 11, 2024
Many aspiring entrepreneurs dream of starting a business with friends. The comfort of working alongside people you trust and enjoy being around is undeniably appealing. However, intertwining friendships with business operations can also present unique challenges. This article delves into the advantages and disadvantages of starting a business with friends, incorporating anecdotes, statistics, and key…
March 21, 2024
If you’ve worked in the digital marketing space before or dealt with agencies, you’ll know that the field has its share of shady operators. The industry has seen it all, whether it be poor communication, vague deliverables or unrealistic expectations and promises. Working with a good provider can certainly free up your time and help…
March 6, 2024
"Ah, the Profit and Loss Statement – the beacon in the foggy world of business finance!" If you're entering the business world, whether as a fresh entrepreneur or a seasoned mogul, understanding a profit and loss (P&L) statement is crucial. But what is a profit and loss statement, and why does it hold such sway…
January 29, 2024
Ever pondered 'What is Gross Income'? It's like the unsung hero of our financial stories, often overshadowed by its flashy cousin 'Net Income'. Let's dive into this fundamental yet crucial concept that shapes our financial decisions, tax liabilities, and more, unwrapping it layer by layer. What is Gross Income? In its simplest avatar, gross income…
January 18, 2024
You're cruising along the sun-drenched roads of Australia; the breeze is fresh, and life is good. But then, a thought crosses your mind, "What if something goes wrong? Am I covered?" This question nudges you into the essential realm of CTP Insurance, a crucial safeguard for every Aussie driver. Just as we navigate through the…
January 12, 2024
Picture this: you're walking down the street and seeing iconic golden arches in the distance. Instantly, you know it's McDonald's, and you can almost taste the crispy fries and juicy burgers. That, my friends, is the power of brand identity. But what is brand identity, and why should you care? Buckle up because we're about…
September 21, 2023
So, you want to be a graphic designer? That's cool. Designing stuff on a computer seems like a pretty sweet gig. You get to be creative all day and get paid for it. But here's the thing - most people have no freaking clue what graphic designers actually do. They just think you make cool…
September 6, 2023
As proud pet owners, we all know how important it is to want the best for our furry friends. Whether it’s choosing the right food, the latest toy, or a comfortable dog kennel, we always strive for quality. But how do we know which pet brands really meet our expectations? That’s where reviews and ratings…
August 1, 2023
We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.
Let's cut the bullshit and dive right into the question that's probably keeping you up at night: Is Outlier AI legit, or is it just another tech scam trying to rob you of your precious time and brain cells? Well, buckle up, buttercup, because we're about to take a wild ride through the world of…
October 16, 2024
In the grand circus of social media, Instagram's 'Restrict' feature is the tightrope walker you didn't know you needed. It's that delicate balance between ghosting someone and telling them to sod off. But before we dive into the nitty-gritty of this digital silent treatment, let's take a step back and marvel at the bizarre world…
October 16, 2024
Let's cut the bullshit and dive into the cold, hard reality of YouTube Shorts pay. If you're dreaming of making it rain with those 60-second vertical videos, you might want to grab a raincoat and an umbrella because the forecast is looking pretty damn dry. So, how much does YouTube shorts pay, you ask? Let's…
October 15, 2024
