Accelerate Your Growth

We're experts in digital marketing for optometrists
Digital Marketing for Optometrists
You're an optometrist and you need results. You probably googled "Optometry Digital Marketing" and landed here. Your practice deserves more patients! Some call us a marketing agency, but you can call us "the team that drives patient bookings into your waiting room".
Call (07) 3184 5443Answers Below
I'm blown the F*** away!
My business is thriving
Single-handedly grown my business.

Trusted Globally
Client Revenue
We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.
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Digital Marketing for Optometrists
Digital Marketing Strategies Proven To Grow Practices
With a team of 15+ experts by your side, your practice is in capable hands. Our razor-sharp strategies, relentless drive, and out-of-the-box approach set us apart. Prepare to experience a new vision for growth with CJ&CO.
Digital Marketing
Advertising
Google Ads
Facebook Ads
Instagram Ads
TikTok
Social Media Marketing
UGC Social Proof
Eyewear Ecommerce
Web Design
Web Development
Copywriting
Content Marketing
Google Optimisation
SEO
Landing Pages
Graphic Design
Photography
Videography
Email Marketing
Shopify
Wordpress
Conversion Rate Optimisation
Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.
Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem).
This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations.
I honestly can’t wait to work in many more projects together!
babybub
98% Retention Rate
$175
Million+
Reported Client Revenue
5 Stars
5 Star Rated Agency
$
Millions
In Ad Spend
15+
Experts
And Growing Fast!
10,000+
Keywords Ranked On Page #1 of Google
$ Millions
Generated from Email Marketing
Why us?
Kickass Results, No BS
A Squad of 15+ Badass Experts
10,000+ Google Page #1 Dominations
$175,000,000 Smashed in Client Revenue
You, my friend, are an optometrist on a mission to amplify your practice’s visibility.
We, the CJ&CO crew, are battle-hardened pros with decades of combined experience, and we have the results to prove our point.
Our passion? Helping practices like yours get noticed. We’re all about crafting award-winning strategies that fill waiting rooms and drive growth. Our team won’t rest until we’ve devised a bespoke plan that addresses your unique challenges and capitalises on every opportunity.
CJ&CO is your go-to partner when you need custom solutions for today’s complex digital landscape. Count on us to deliver innovative strategies that put your practice ahead of the competition.
And let me be upfront — when you team up with CJ&CO, you’re not just hiring a crew; you’re gaining the insights of the main man, Casey Jones. With his extensive industry know-how, he’s here to offer candid advice and top-notch tactics.
Let’s have a chat. At CJ&CO, real, no-nonsense communication is our mantra. We’re here to answer your questions, keep you updated, and work alongside you to hit your targets.

It's 23rd April - Time to Refocus!
Got an eye on growth?
Hey there, I’m Casey Jones.
Let me ask you something about your eye care practice…
Is your current marketing strategy giving you a crystal-clear vision for growth? Or are you watching other practices fill their waiting rooms while yours stays blurry?
The world of optometry is evolving fast. Patient acquisition costs are climbing, online trends can shift quicker than a new pair of specs, and your marketing efforts need to keep pace.
If you’re nodding along, you’re not alone. Whether you run a boutique practice or a busy clinic, you know that effective digital marketing is as essential as a proper eye exam.
Perhaps you’ve tried all sorts of solutions – in-house campaigns, various agencies, even a few DIY strategies – yet something still seems out of focus.
You’re here because you need more than a cookie-cutter service. You need a partner who understands the nuances of optometry marketing; someone who can cut through the noise and help your practice capture more patients.
That’s exactly why we do things differently at CJ&CO. Our team of 15+ experts combines deep digital expertise with real insight into your industry.
We start by getting to know your practice – your strengths, your niche, and your vision for the future. This isn’t about quick fixes; it’s about laying the groundwork for sustainable growth.
If you’re ready for a sharper, more focused marketing approach tailored for optometrists, then let’s have a real, no-nonsense conversation.
Scroll down, click that contact button, and let’s see if we’re the right fit. No pitches, no pressure — just honest dialogue about what’s possible for your practice.
Last updated 15th April
Patient Lead Generation for Optometrists


















































































We don't work with 'just any practice'.
We don't want 100s of practices. We work exclusively with a select few that we value like our favourite pair of specs.
Claim Your Spot
Free Practice Marketing Evaluation
Only 1 spot remains in April
We'll deep dive into your practice, your competition, and reveal if we can boost your patient flow. Expect valuable insights via video.
Terms & Conditions apply. Only available for select practices.
CJ&CO have single-handedly grown my business. We're now turning away $60,000 every week in organic leads. Because, we just don't have the capacity.

Lauren Crumlish
Speech Clinic
Growth Hacks
How We Grow Practices
So... You're here. As an optometrist, you're looking for bold strategies that boost patient bookings and help your practice thrive.

Unlock the Power of Growth with CJ&CO!
Tired of watching competitors fill their appointment books while your practice struggles to shine? It’s time to unlock growth with CJ&CO! Our expert team is armed with savvy strategies and relentless drive to help your practice capture more patients and carve out its niche.
Say Goodbye to Mediocrity and Hello to Success
Say goodbye to scattered patient leads, low conversion rates, and underwhelming performance. With CJ&CO, set your optometry practice on a new path to success.
Transform Your Practice with Proven Digital Marketing Strategies
Our team boasts a track record of success across diverse industries—and we’re equally passionate about empowering optometry practices. We use proven digital marketing strategies to transform clinics and drive sustainable patient growth.
Join the Ranks of Successful Practices with CJ&CO
With a 98% client retention rate and millions in reported revenue generated, it’s clear why our clients—big and small—are outpacing the competition. Join the ranks of successful practices with CJ&CO. We’re agile, dedicated, and growing fast (just the way you want to!).
Experience Unprecedented Growth with Our Team of Experts
We bring a full suite of digital marketing services—advertising, social media, web design, copywriting, SEO, email marketing, and more—tailored specifically for eye care practices. Our dedicated team works closely with you to develop a strategy that addresses your unique challenges and growth goals.
At CJ&CO, every dollar you invest is laser-focused on driving measurable results for your practice. Our innovative, durable solutions are crafted to deliver lasting impact, so your investment keeps paying off over time.
Don't settle for average results. Partner with CJ&CO and set your practice on a clear path to success with robust lead generation and conversion rates paving the way for a brighter, more profitable future.

Our mates
We partner with leading businesses
and platforms to deliver results.
We’re proud to be partnered with some of the biggest businesses on planet earth. Especially those who look after our planet. We lease servers directly from Google and are always on the hunt for the best tools, platforms and services for our clients.









Full Range of Marketing Solutions
Your practice is your vision, driving growth and drawing in new patients. Command your online presence with a bold digital marketing strategy tailored for eye care. We help design and execute masterful online campaigns—from SEO and Google Ads to pinpointed conversions—to keep your clinic ahead in today’s competitive landscape.
Marketing Strategy
Our no-nonsense marketing experts craft strategies that put your practice in the spotlight. We leverage cutting-edge tools and trends to help you reach patient targets and growth goals.
Search Advertising
Track down new patients on Google, YouTube & Bing with our cutting-edge PPC tactics. Our digital marketing experts harness the latest tools to drive patient leads.
Social Media Marketing
We've cracked the code on social media performance. From bespoke content to viral campaigns, we help your optometry practice stand out and attract new patients.
Eyewear Ecommerce
See patient sales & appointment bookings soar with our eyewear ecommerce solutions. Our experts harness the latest digital trends to give your practice an online edge.
Lead Generation
Generate a relentless stream of patient leads with our digital tactics designed for eye care practices. Our experts use the latest tools & techniques to boost your practice's online presence.
Conversion Rate Optimisation
CRO is the key secret ingredient for campaign success. Our digital marketing consultants optimise your website & landing pages to skyrocket bookings.
Search Engine Optimisation
Be the beacon in Google search results with our SEO services tailored for optometry. Our digital experts use the latest techniques to elevate your practice’s online visibility.
Email Marketing
Get the inside scoop on high-impact email campaigns designed to keep your optometry practice top-of-mind. Our digital marketing experts use the latest tools & digital trends to drive patient engagement.
Copywriting
Captivate prospective patients with compelling copy crafted to resonate. Our digital marketing consultants create content that inspires action and builds trust in your practice.
Web Design
Transform your practice’s website into a patient magnet with our web design services. Our digital marketing experts craft sites that convert curious clicks into appointment bookings.
Graphic Design
Graphic design that makes your practice unforgettable. Our digital marketing team harnesses cutting-edge trends to create visuals that capture attention.
Practice Coaching
Navigate the challenges of modern patient care with guidance from our expert coaches. Our digital marketing consultants, with deep industry insights, help your practice thrive.
Ready? Let's Grow Your Business Together.
I'd love to personally chat with you about your goals, business and passions, and how we can develop a plan to achieve your goals.
- Casey Jones
Amazing team of web developers made the process of creating my first website easy and made exactly what I wanted and needed
Amazing team with an amazing vision. Executed the website I wanted masterfully! Would definitely recommend them to all small business owners looking to make a statement onlineRead moreRead less
CJCO has truly exceeded my expectations. From the very first interaction, it was clear that their commitment to excellence shines through in every aspect of their work. They handle every detail with care, addressing any concerns or inquiries I had with remarkable responsiveness and genuine accommodation. The end result was nothing short of fantastic, leaving me thoroughly satisfied. I would like to extend my heartfelt gratitude to Casey, Mits, and the entire team for their outstanding efforts. Hats off to all of you!Read moreRead less
As an experienced health professional I am a hard sceptic when is comes to quality services. I was pleasantly surprised when Casey and the ever brilliant Mits on his team over delivered on my project with an A+ website design having actively listened to every point I was seeking, providing an efficient, professional and helpful service. This is an A+ grade gem of a business and is highly recommended.Read moreRead less
Casey, Mits & Team, HATS OFF to the best web developers out there! I could not have asked for a better teamteam to work with, you guys are dedicated to your work and are amazing with your time, consistency effort and love that you pour into what you guys do best! So responsive with communication So Kind and bubbly nature You will know you are in the right hands as soon as you book you appointment with Casey! I am so grateful and thankful for meeting and working with such a great team! THESE GUYS ARE YOUR NUMBER ONE TEAM! THEY ARE GAME ON DONT THINK TWICE! My experience with CJ&Co is far more than 5 Stars DEFINATLYRead moreRead less
Casey helped me in designing a logo for my company. He exceeded my expectations. There was a detailed explanation on each part of the design. They are 100% worth the investment. Casey is easy to talk to and very reliable. He told me it can take up to 10 business days for the logo to be made but it took only 2 days! I'm very impressed. I would love for their team to do my website too. Thank you, Casey and the whole team. I'm very grateful for your help.Read moreRead less
Friendly, easy to work with and high quality production of the website. Would recommend.
Excellent company to deal with and their web design is incredible. Would use them again and again.
Really happy with the website made by the team at CJ&CO! They met our requirements and actioned any feedback promptly and accurately.ely. Casey was very helpful and informative throughout the process. The quality of the website and design is flawless and would highly reccomend CJ&CO for anyone considering website development.Read moreRead less
I am so grateful to Casey and the crew at CJ&CO. I came to them with major issues and Casey helped med me to stay positive. This company is 100% the easiest to deal with and their work is outstanding. I would recommend anyone that comes across this company to don't scroll past without making a call! A++++Read moreRead less
Casey has been an absolute standout! His personalised approach has been nothing short of incredible. We have had amazing results from the get-go and I'd highly recommend Casey and his team to anyone looking for assistance with their digital marketing!Read moreRead less
We have worked with Casey on a number of website projects and are super impressed with his promptness, communication, professionalism, and knowledge of the full suite of digital marketing. Thank you Casey! You and your team are second to none! 🙏Read moreRead less
Casey was so empathetic and patient in listening to my ideas. He asked all the right questions and got me thinking on aspects I hadn't considered. He goes above and beyond. You can trust on him to do the best for your business in the long run. If you want a marketing agency that is truly experienced and REALLY wants to help you grow your business, pick CJ&CO, you won't regret it.Read moreRead less
I engaged CJ&CO to take on marketing my NDIS business recently. Casey and his team have been incredibly positive in their approachoach and patient with my endless questions. I'm looking forward to working with CJ&CO in the future!Read moreRead less
To the insightful marketing behemoth that Casey brings to our whole world of getting in the customers focus zone, once again your insightful strategies always go above and beyond the normality of blanket marketing and get us some enviable results from our competitors and partners alike. Keep up the efforts mate. You are our connection to the customer.Read moreRead less
Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team atm at CJ&CO are the exception to the rule. Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem). This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations. I honestly can't wait to work in many more projects together!Read moreRead less
Casey is professional, enthusiastic and knowledgeable. He was quick to identify where we could improve our business, and made a huge impact to our brand. Could not recommend these guys enough!Read moreRead less
Extremely happy with Casey and his team. If you're looking for a highly experienced, knowledgeable and ideas-driven marketing agency, look no further. Not only is Casey exceptionally skilled at creating highly effective marketing strategies and delivering real results, he's a pleasure to work with and a great communicator. He's helped transform our business from a fairly humble start-up to a fast growing and highly regarded service provider in our industry. He knows his stuff and we couldn't be happier. Five Stars.Read moreRead less
The enquiries just keep coming and the business is now unrecognisable. But, what we like most about Casey, is he's a great communicator, really easy to work with and responsive to our needs.Read moreRead less
FIT Merchandising have been using the CJ & Co for about 7 years and love the professionalism , timely turnaround on projectsects , cost structure and all round quality of service we receive form them. Casey is highly skilled in all things digital marketing our brand would be lost with out his and his team.Read moreRead less
CJ&CO has helped me to steadily gain clients so much that I'm now looking at taking on additional staff to meet the the demand.Read moreRead less
I'd highly recommend Casey to business owners who are looking to take that plunge to market their business online.
Within a very short amount of time, the leads coming in the door were AMAZING!
My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.
I used to enjoy doing my own marketing. Landing leads and cinching clients is a real endorphin rush. However, it was very hit or miss. One day, something changed and after almost $300 in Facebook ad spend, I didn’t land a single lead. I couldn’t figure it out and got referred to CJ&CO from a fellow OT. Within a month, with Casey's short-term strategy, the leads were rolling in!Read moreRead less