Google Ads for Counsellors

Stop Wasting Money.

Most agencies adopt a 'set and forget' approach. And good luck reaching them when you need answers! We're proactive Google Ads managers who specialise in electrifying ad campaigns for counsellors—from data-driven insights to hyper-focused strategies. If you're after a Google Ads agency that truly gets your practice, well, hello! 👋

Call (07) 3184 5443

Person in a light pink jacket smiling while leaning on a table with a laptop.

Client
Revenue

Reviews

5.0

Google Ads That Actually Work

Because Your Practice Deserves THE BEST

Average Return on Ad Spend (ROAS) improvements reported over 6 months.

Decrease in Cost Per Lead compared to previous campaigns.

Boost in Conversion Rate within the first 3 months.

Average increase in qualified leads over a 90-day period.

No Fluff. Just Results.

Google Ads Tailored for Counsellors. Period.

Look, the digital space can be a bloody mess. But with years of expertise, we've fine-tuned Google Ads for Counsellors to cut through the clutter. We're data geeks and creative strategists who turn complex campaigns into clear, compelling results. If you want ads that actually connect with your future clients, you’re in the right place.

See Our Google Ads Results

Search Ads

Dominate Search Results

Dominate search results with strategic keywords, optimised budgets, and compelling ad copy, tailored for counsellors. Drive more targeted traffic, leads, and appointments.

Display Ads

Boost Brand Visibility

Increase your practice's visibility with visually appealing ads strategically placed across the Google Display Network. Keep your practice top-of-mind.

Hair Care in

Video Ads

Engage with Video

Engage your audience with captivating video content. Drive genuine engagement and appointments.

Shopping Ads

Grow Consultations

Showcase your counselling services effectively with targeted campaigns and smart ad strategies. Turn browsers into bookings.

Retargeting Ads

Recapture Interested Leads

Recapture interested leads with personalised ads aimed at previous visitors, encouraging return visits and consultations.

Your Path to PPC Success

Unrivaled Google Ads Management, Zero BS, Real Results

We had to implement an AI email system just to handle the influx of leads!

Dr. Lauren Crumlish

Founder & Clinical Lead
Speech Clinic

Other Agency

Generic, templated campaigns
Confusing jargon-filled reports
Locked into long-term contracts
Hidden fees and unclear pricing
Chasing clicks, not conversions
One-size-fits-all ad copy
Vague promises of growth

Tailored strategies
Clear, actionable insights
No lock in. Flexible agreements
Transparent, value-based pricing
Focused on revenue & ROI
Persuasive copies
Measurable KPIs aligned with your goals

Choose the Best for Your Google Ads

Our Approach Delivers Superior Results

A screenshot of a google spreadsheet with a number highlighted.

Competitive Niche Marketing Campaign Results Screenshot from Google Ads

Screenshot of Purchases and ROAS for client who spent $10,000 on Facebook Ads

Screenshot of million dollar advertising campaigns on Google Ads for a CJ&CO client

Table with numbers and percentages, including 29,274, 8.17%, $12,775.19, 2,393, $5.34, 299, 15.09%, 361.18, and $35.37, among others. Some cells contain dashes.

A table displaying financial data with various columns and numerical values, including quantities, percentages, monetary amounts, and other statistical figures.

A table displays advertising metrics including impressions, CTR, cost, clicks, avg. CPC, phone calls, conversion rate, conversions, and cost per conversion. The top row shows 29,156 impressions with 25.06% conversion rate.

A spreadsheet showing online advertising data with columns for impressions, CTR, cost, clicks, Avg. CPC, phone calls, conversion rate, conversions, and cost per conversion.

Screenshot of LinkedIn post about Australian Ecommerce business growth compared to competitors

100% Growth for Ecommerce Business MTD YoY

Graphic showing gross sales growth over the calendar year

Screenshot of Allied Health Digital Marketing Campaign Results

Screenshot of Allied Health Google Ad Campaign Results

A screenshot of a data table showing various metrics. Visible are percentages, dollar amounts, and figures for conversions, CPA, and other metrics. Text reads "Maximise conversions (Target CPA).

A table displays advertising metrics, including CTR, cost, clicks, average CPC, phone calls, bid strategy, conversion rate, conversions, and cost/conversion for various data points.

A spreadsheet displays data including CTR, cost, clicks, Avg. CPC, phone calls, bid strategy type, conversion rate, and conversion for multiple rows, some of which contain numerical and textual entries.

Screenshot of an advertising report table displaying metrics such as Impressions, CTR, Cost, Clicks, Avg. CPC, Phone calls, Conversion rate, Conversions, and Cost per Conversion for different campaigns.

I'm blown the F*** away!

My business is thriving

Single-handedly grown my business.

Trusted Globally

$0+

Client Revenue

We're working with clients in the Asia-Pacific, the USA and UK. Driving results for businesses and government organisations across the globe.

Hey Ma! We're In The News!

As Seen On

Casey Jones, Head of Marketing at CJ&CO Australia

Marketing Strategies for Counsellors

Digital Marketing Strategies for Counsellor Growth

With a team of 15+ seasoned experts, you can be confident your counselling practice is in capable hands. Our unmatched expertise, razor-sharp strategies and relentless drive to help you grow are what set us apart. Get ready to discover a new level of success with CJ&CO.

Digital Marketing
Advertising
Google Ads
Facebook Ads
Instagram Ads
TikTok
Social Media Marketing
UGC Social Proof
Ecommerce
Web Design
Web Development
Copywriting
Content Marketing
Google Optimisation
SEO
Landing Pages
Graphic Design
Photography
Videography
Email Marketing
Shopify
Wordpress
Conversion Rate Optimisation

Up until working with Casey, we had only had poor to mediocre experiences outsourcing work to agencies. Casey & the team at CJ&CO are the exception to the rule.

Communication was beyond great, his understanding of our vision was phenomenal, and instead of needing babysitting like the other agencies we worked with, he was not only completely dependable but also gave us sound suggestions on how to get better results, at the risk of us not needing him for the initial job we requested (absolute gem).

This has truly been the first time we worked with someone outside of our business that quickly grasped our vision, and that I could completely forget about and would still deliver above expectations.

I honestly can’t wait to work in many more projects together!

babybub

98% Retention Rate

At CJ&CO, losing clients due to sluggish lead generation, low conversion rates, and poor profits is unheard of. This belongs in the “Never” category.

$175
Million+

Reported Client Revenue

5 Stars

5 Star Rated Agency

$
Millions

In Ad Spend

15+
Experts

And Growing Fast!

10,000+

Keywords Ranked On Page #1 of Google

$ Millions

Generated from Email Marketing

Why us?

Kickass Results, No BS
A Squad of 15+ Badass Experts
10,000+ Google Page #1 Dominations
$175,000,000 Smashed in Client Revenue

You, my friend, are on a mission to boost your counselling practice through smart digital marketing.

We, the CJ&CO crew, are battle-hardened pros with decades of expertise, and believe me, we have the know-how to back it up.

Our passion? Practices like yours. We’re all about crafting standout outcomes that lift your client engagement to new heights. Our squad won’t rest until we craft a bespoke plan to hit your unique goals, maximising your ad and promo potential.

CJ&CO is your go-to for tailored solutions to the unique challenges of today’s digital world. We’ve built a reputation for elevating practices’ market presence, so you can trust that we’ll serve up innovative and potent strategies.

And let’s be real – when you team up with CJ&CO, you’re not just getting a group of experts; you’re tapping into the experience and insight of Casey Jones himself, your digital strategy guru.

Let’s have a chat. At CJ&CO, we don’t believe in ghosting clients or hiding behind a receptionist. We value hands-on, personal communication every step of the way.

With us, you can say goodbye to being left in the dark. Our team is ready to answer your questions, provide regular updates, and partner with you to smash your goals.

My business is thriving. They developed a new easy to use website for me whilst also managing my Google AdWords account.

Ben Howard

Eclipse Tinting

It's 22nd April!

Do you have a plan?

Hey there, I’m Casey Jones.

Let me ask you something…

Is your online advertising really connecting with the people who need your counselling services? Are you confident every potential client sees your message?

Or are you watching competitors swoop in while your engagement stalls?

The digital world is unpredictable.

Customer outreach costs are climbing. Online trends change in a flash. And your advertising must work smarter than ever.

Fragmented channels, rising ad costs, and complex client journeys can leave you overwhelmed.

If you’re nodding along, you’re not alone.

Whether you’re running a small counselling practice or a growing network, these challenges are all too real.

Maybe your current strategy is falling short.

(or perhaps your current agency ghosts you when you really need them)

You might need expert support to truly connect with clients.

Or your ad results just aren’t firing on all cylinders.

The reality? You may have tried countless approaches.

Maybe you’ve dabbled with various agencies, upgraded your tech, even asked ChatGPT for advice…

But something crucial is still missing.

You’re here because you need more than just another agency—you need a partner who understands the nuances of counselling, who knows how to speak directly to your audience, and can elevate your online presence.

That’s exactly why I do things differently at CJ&CO.

My team of 15+ experts blends strategic insight with hands-on expertise.

For some, we’re their full-scale digital marketing department. For others, I’m a strategic partner supplementing in-house efforts. And for larger practices, we’re the specialists filling in the gaps.

What sets us apart?

We begin by understanding your unique practice—your values, your audience, and your growth aspirations.

We dig into your market positioning and competitive edge.

This isn’t about quick fixes; it’s about building a sustainable, engaging online presence.

If you’re seeking a more strategic digital approach, ready to better connect with clients and grow your practice, let’s chat.

And if you’re after a team that truly gives a damn—welcome aboard!

It all starts with an honest conversation about your goals.

I won’t promise magic—we haven’t met yet, and I’m just as curious about you.

So scroll down, tap that big button with our phone number or contact link, and let’s talk.

I’ll tell you straight whether we can help or not.

No pitches.

No pressure.

Just clarity about what’s possible.

The next step is yours.

Last updated 14th April

Results!

We get results. Check out just a handful of screenshots we've taken. Legit, realworld results.

Ready? Grow Your Dream

CJ&CO have single-handedly grown my business. We're now turning away $60,000 every week in organic leads. Because, we just don't have the capacity.

Lauren Crumlish

Speech Clinic

Our mates

We partner with leading businesses
and platforms to deliver results.

We’re proud to be partnered with some of the biggest businesses on planet earth. Especially those who look after our planet. We lease servers directly from Google and are always on the hunt for the best tools, platforms and services for our clients.