Advertising Blog

Attention, marketers and entrepreneurs! Tired of slogging through the same boring, generic advice on Advertising? We hear you. That's why our exclusive digital marketing agency blog is here to shake things up! Our 1st person perspective offers you fresh, real-world examples of what really works in the fast-paced, cutthroat world of digital marketing, giving you a crucial edge over your competition.

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The Big Lead: Navigating the Power of Lead Enforce

The Big Lead: Navigating the Power of Lead Enforce

If sales were a theatrical production, leads would be the show's star, and Lead Enforce is the expertly trained director guiding the performance towards success. A powerful tool, it requires an understanding of the protagonist, audience and a fair amount of dramatic flair to make it shine genuinely. Act I: Setting the Scene - Whatโ€ฆ
Gracie Jones
May 22, 2023
What is Addressable Geofencing: More Than Just a Passing Fad

What is Addressable Geofencing: More Than Just a Passing Fad

Imagine walking down the street, minding your own business, and BAM! You receive a notification on your phone. It's a coupon for that coffee shop you're passing by.  Coincidence? I think not. Welcome to the world of addressable geofencing. But what is addressable geofencing, and why should you care? Let's dive in! What Is Addressableโ€ฆ
Gracie Jones
May 19, 2023
Break the Mold: Innovative Marketing Ideas Examples that Redefined Success

Break the Mold: Innovative Marketing Ideas Examples that Redefined Success

You can't swing a selfie stick these days without hitting an over-hyped marketing campaign that promises to "revolutionize the industry." But let's be real for a moment: How many of these "innovative marketing ideas examples" have truly stirred your soul or, more importantly, loosened your wallet? It is the hard truth: If your marketing strategyโ€ฆ
Gracie Jones
May 18, 2023
Harnessing Creative Strategy in Advertising: Unleashing Your Inner Picasso

Harnessing Creative Strategy in Advertising: Unleashing Your Inner Picasso

Are you stuck in the Sahara Desert of sameness in advertising? Thirsty for a riveting oasis of creativity that stands out in the sea of mediocrity? It's time to talk about "Creative Strategy in Advertising." The Glue That Holds It All Together: Creative Strategy Creative strategy is the invisible glue that holds your advertising campaignโ€ฆ
Gracie Jones
May 18, 2023
A Deep Dive into Creative Strategy: Unleashing the Potential of Your Brand

A Deep Dive into Creative Strategy: Unleashing the Potential of Your Brand

Boom! The term "creative strategy" hits you like a thunderbolt. But what does it really mean? Can it transform your business into a brand? Can it bolster your online visibility and skyrocket your conversions? My friend, the answer is a resounding YES! Let's unpack this powerhouse of a concept and explore how it can revolutionizeโ€ฆ
Gracie Jones
May 11, 2023
Targeting in Marketing: The Laser-Focused Guide to Skyrocketing Your Campaign Success

Targeting in Marketing: The Laser-Focused Guide to Skyrocketing Your Campaign Success

What if I told you that targeting in marketing is the secret sauce to winning your audience's hearts, minds, and, most importantly, wallets? Picture this: a laser-focused strategy that zeroes in on your ideal customer, converting them into raving fans who can't get enough of your product or service. It sounds like a dream comeโ€ฆ
Gracie Jones
May 10, 2023
A Journey Into the World of Geotargeting: You Are Here!

A Journey Into the World of Geotargeting: You Are Here!

Once upon a time, in a land far, far away, a magical device called a smartphone could predict exactly what you wanted, where you liked it, and when. It was as if it had a mind with a mystical power to read your thoughts and summon your desires. It wasn't in a faraway land, butโ€ฆ
Gracie Jones
April 26, 2023
LinkedIn Ads vs Google Ads: The Ultimate Smackdown for Your Hard-Earned Marketing Bucks

LinkedIn Ads vs Google Ads: The Ultimate Smackdown for Your Hard-Earned Marketing Bucks

Picture this: You're a savvy entrepreneur ready to storm the online advertising world. You're armed with a killer product, a razor-sharp wit, and a budget that's burning a hole in your pocket. But one question keeps you up at night: LinkedIn Ads vs Google Ads โ€“ which one should I choose? Well, my friend, you've stumbled uponโ€ฆ
Gracie Jones
April 25, 2023
Predictive Retargeting: The Psychic Ad Stalker Thatโ€™s Not Actually Creepy

Predictive Retargeting: The Psychic Ad Stalker Thatโ€™s Not Actually Creepy

Imagine this: You're browsing through your favourite online store for funky socks, but your cheap ass decides not to buy them (yet). The next day, you're surfing the web and bam!  Welcome to the magical world of retargeting, my friend! There they are again, those incredibly stylish socks begging you to click "buy now" and get themโ€ฆ
Gracie Jones
April 13, 2023