Business Blog
Attention, marketers and entrepreneurs! Tired of slogging through the same boring, generic advice on Business? We hear you. That's why our exclusive digital marketing agency blog is here to shake things up! Our 1st person perspective offers you fresh, real-world examples of what really works in the fast-paced, cutthroat world of digital marketing, giving you a crucial edge over your competition.
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The Hidden Price Tag: Opportunity Cost and Your Business Success
Opportunity cost is a concept that often goes unnoticed, but it plays a crucial role in entrepreneurs' and businesspeople's decision-making processes. It's the value of the best alternative forgone when choosing between several mutually exclusive alternatives. In other words, it's the hidden price tag attached to every decision. In this article, we'll dive deep into…
Gracie Jones
August 1, 2023
What is Third Party Risk Management? Unravelling the Mystery
Did you know that 84% of respondents in a Gartner survey reported that third-party risk "misses" resulted in negative consequences for their organisations? As a professional or business owner, understanding what is third party risk management (TPRM) is crucial for safeguarding your organisation's reputation, finances, and operations. In this comprehensive guide, we'll dive deep into…
Gracie Jones
July 26, 2023
What is the Difference Between a Leader and a Manager? Unravelling the Mystery
"What is the difference between a leader and a manager?" This question has puzzled entrepreneurs, managers, businesses, and employees alike. This comprehensive, SEO-optimised article will delve into the nuances that set leaders and managers apart, using anecdotes, opinions, and insights to make the piece more relatable and unique. The Essence of Leadership and Management As…
Gracie Jones
July 25, 2023
What is a Chief Business Officer? Unravelling the Mystery
Just when you thought the C-suite couldn't get any more crowded, here comes a title that, like a comet, may have been orbiting outside your professional awareness until now: The Chief Business Officer (CBO). It isn't some newly-minted, millennial-inspired role complete with beanbag chairs and a selection of craft beers. Oh no, dear reader, the…
Gracie Jones
July 25, 2023
How to Write an Expression of Interest? The Unorthodox Guide to Penning a Killer Expression of Interest
Ever looked at a job ad and thought, "I could do this, but it's not exactly in my wheelhouse?" Or you may have encountered an enticing project opportunity, but the 'Call for Proposals' left you in a cold sweat, wondering how to convey your enthusiasm effectively. In both cases, knowing how to write an Expression…
Gracie Jones
June 16, 2023
How to Write a Statutory Declaration: The Ultimate, No BS, Take-No-Prisoners Guide
Wham, bam, thank you, ma'am! Here you are, cruising on the information highway, searching for that juicy scoop on "how to write a statutory declaration". Well, buckle up, my friend! Your search ends right here, right now. Why The Hell Should You Listen to Me? You're probably thinking, “Who is this writer, and why should…
Gracie Jones
June 15, 2023
Why Can’t I Sell on eBay? Unmasking the Pitfalls of Online Selling
Do you remember your first eBay sale? The rush of excitement, the thrill of the auction, the sweet taste of a successful bid? Now, are you sitting there, scratching your head, wondering, "Why can't I sell on eBay anymore?" If so, welcome to the club. But don't worry; this isn't one of those exclusive clubs…
Gracie Jones
May 19, 2023
What is Addressable Geofencing: More Than Just a Passing Fad
Imagine walking down the street, minding your own business, and BAM! You receive a notification on your phone. It's a coupon for that coffee shop you're passing by. Coincidence? I think not. Welcome to the world of addressable geofencing. But what is addressable geofencing, and why should you care? Let's dive in! What Is Addressable…
Gracie Jones
May 19, 2023
Break the Mold: Innovative Marketing Ideas Examples that Redefined Success
You can't swing a selfie stick these days without hitting an over-hyped marketing campaign that promises to "revolutionize the industry." But let's be real for a moment: How many of these "innovative marketing ideas examples" have truly stirred your soul or, more importantly, loosened your wallet? It is the hard truth: If your marketing strategy…
Gracie Jones
May 18, 2023