Customer Experience Blog
Attention, marketers and entrepreneurs! Tired of slogging through the same boring, generic advice on Customer Experience? We hear you. That's why our exclusive digital marketing agency blog is here to shake things up! Our 1st person perspective offers you fresh, real-world examples of what really works in the fast-paced, cutthroat world of digital marketing, giving you a crucial edge over your competition.
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How Long Does It Take for Amazon to Refund? The Truth About Getting Your Money Back
Let's face it: waiting for a refund is about as fun as watching paint dry while simultaneously stubbing your toe. But if you've ever bought something from Amazon (and let's be real, who hasn't?), you've probably wondered how long it takes for them to cough up your cash when you decide that inflatable T-Rex costume…
Gracie Jones
October 10, 2024
How Do You Know if You’re Getting Fleeced? What Your Marketing Agency Should Be Delivering
If you’ve worked in the digital marketing space before or dealt with agencies, you’ll know that the field has its share of shady operators. The industry has seen it all, whether it be poor communication, vague deliverables or unrealistic expectations and promises. Working with a good provider can certainly free up your time and help…
Gracie Jones
March 6, 2024
What does CX mean? Navigating the Murky Waters
In the good old world of business jargon, there's nothing quite as sexy or elusive as “CX”. Yeah, you heard me right. Customer Experience, or CX, as the cool kids like to call it, is a head-scratcher that's been baffling businesses and customers alike. But fret not, dear reader. Today, we're setting out on a trek…
Gracie Jones
June 9, 2023
The Key Difference Between Brand and Customer Experience: Unmasking the Great Illusion
In the cutthroat business realm, terms like "brand" and "customer experience" are tossed around like confetti at a parade. But are they as interchangeable as a pair of socks in your drawer? Not even close. In this article, we will look at the difference between brand and customer experience. So, without further ado, let's dive…
Gracie Jones
June 9, 2023
Discovering the Marvel of Branded Customer Experience: Unpacking the Phenomenon
Have you ever stopped wondering why your heart skips a beat when you spot that iconic Apple logo or why your day suddenly gets better when your Starbucks barista, who knows your name and favourite brew, hands you your order with a smile? Don't just chalk it up to the magic of good coffee or…
Gracie Jones
June 9, 2023
How is Customer Loyalty Measured?
Have you ever loved something so much that you'd climb mountains for it? Maybe it was that killer lasagna recipe you'd beg for on your birthday. Or perhaps it was the first car you bought with your hard-earned money, the one you swore you'd never part with until it disintegrated into a pile of rust.…
Gracie Jones
May 29, 2023
Navigating the Wild West of Customer Segmentation: A No-Bullshit Guide
Well, look at you, savvy business owner. You've probably heard this buzzword flying around more times than you can count: Customer Segmentation. But, despite its overuse, you're still scratching your head thinking, "What the hell does it really mean?" and "Why should I care?" Sure, it sounds as exciting as watching paint dry, but hear…
Gracie Jones
May 29, 2023
Transform Your Business with Customer Journey Mapping
Once upon a time, in the mystical land of Customeropolis, there lived a wise and curious woman named Carol Journey. Carol had a unique gift for understanding the hearts and minds of her fellow citizens, and she knew that their happiness was the key to unlocking the kingdom's prosperity. One day, she stumbled upon a…
Gracie Jones
May 5, 2023
Melbourne Nightlife: A Night Owl’s Guide to the City’s Thriving Nightlife
"The night is young, and you have not experienced Melbourne until you have seen it with the stars as your guide." - Anonymous. Melbourne nightlife scene awakens once the sun sets, revealing a world of adventure and excitement showcasing many local and international artists. The vibrant king street transforms into a nocturnal playground, offering entertainment…
Gracie Jones
May 5, 2023